I am making a slight shift in my content strategy. My Posterous-powered site will continue to feature insights, observations and essays about emerging technologies. It will include any content - text, photos, videos - where some degree of depth is required. This includes my AdAge and Forbes columns. I have also renamed it the Steve Rubel Stream to better reflect its mission.
Now I am also adding a Facebook Page that will feature everything that's posted here plus exclusive content for those of you who opt in and become a fan. It's very similar to how I approach Twitter - which also features links that I don't always share elsewhere. The difference is that the new Facebook Page will sit in between what I do here and Twitter and hopefully spark a rich discussion from a broader group of people who don't necessarily read blogs or use Twitter.
Please become a fan today. My initial post asks for input on the pros/cons of creating different content for each social network. As always, if you have thoughts on how I can evolve this I am all ears.